Beyond the Template: Storytelling Through Presentations - SOLD OUT

Going beyond PowerPoint

Bulleted facts and analysis can inform people, but they don’t inspire them to act. That’s because our brains are hardwired for narrative. It’s how we process the world and effect change around us. People are also much more likely to recall and retain information when it’s presented as a story rather than in bullet points projected onto a screen, neuroscientists have found.

Too often, however, PowerPoint presentations follow the painful “title-bullet-bullet” format, one we have all grown to dread. It doesn’t have to be this way. When done right, presentations are a visual communication tool with the power to change minds, hearts and behaviors through the power of storytelling. And harnessing this tool is surprisingly simple: It starts with stepping beyond the template to set up your story with intention and purpose.

In this in-depth mastery lab presented by WCL and presentation consultant Emily Hall, we’ll dig into the nuance of content structure and the principles of visual design to help you frame your presentation professionally and authentically. Attendees will learn how to:

· map a story

· structure content and

· design a visually compelling presentation.

Emily Hall is a presentation designer and consultant with a passion for modern and compelling visual communication. The founder of Whitespace Messaging, she specializes in enhancing core messaging and breaking clients out of the traditional template mindset. She helps them instead prioritize design and messaging, resulting in higher audience engagement and speaker ROI that drives their business forward. In her 5 years of experience, she has worked on hundreds of presentations for speakers at all levels and loves nothing more than helping people share their story with the world.