Social That Sparks

Communications and convening have moved from IRL (in real life) to online. How confident are you when it comes to showing up in these spaces, using social media, tools and technology, and crafting the right message?

For many companies, organizations and invididuals that have relied heavily on in-person connections, having a presence and figuring out what to say online, especially in our new ever-shfiting normal, is a bit dauntting.

During this workshop, I’ll break down social media as one activity in a continuum of communications and relationships. I'll show you how to create content infused by your purpose and passion and sharing of every day relationships and engagements can make social media feel doable and valued.

This workshop is less about using social media posting tools and tactics and more about finding your social media why and connecting it to appropriate messaging now and into the future. No more posting in the dark without a plan. Based on the samples I’ll share, you’ll have a template for a new plan with a bulit-in ability to pivot. We’ll also have a larger discussion around barriers and what holds us back from hitting “send.”

You’ll walk away with ways to frame your own expectations around the value of social media. Most importantly, you’ll have a toolkit of ways you can connect your experiences, expertise and passions and use social media in meaningful ways. Together, let's create #SocialThatSparks!