This unique program is designed to teach product managers and their teams how to construct a product strategy and roadmap from the ground up. The workshop environment is organized into product teams who collaborate, conduct research, and work to uncover market opportunities. Teams will cull opportunities through a unique scoring matrix so that the most relevant product initiatives are pursued. Finally, the team will craft a presentation that with cohesive marketing mix model and product roadmap.
This workshop is based on content from the book
*You can register for the Product Strategy Workshop separately, however it is highly recommended to attend the Product Management Essentials workshop prior to this class to optimize your learning experience.
Key Advantages:
1. Develops the required mindset to think strategically
2. Cultivates collaborative cross-functional relationships that build consensus
3. Focuses on vision, goals, and strategy for the product
4. Establishes a foundation for repeatability and consistency
This Workshop INCLUDES the the following tools and resources:
Agenda:
Breakfast will be available starting at around 8:00am
Class 8:30am - 4:30pm
30 Minute lunch break
Several breaks given throughout the day
Cancellation/Refund Policy:
Requests for refunds will be honored within sixty (60) days of the date of purchase. No refunds will be issued after this time period has expired. In addition, for public workshops, no refunds will be issued within thirty (30) days of the workshop start date.