How to Plan a Bestselling Book Tour

Learn pro tips for planning a book tour that increases sales and your following.

Releasing a book and want to plan a book tour?

Before you hit the road, make sure you’re armed with the tools and strategies to make your tour a success.

Detroit Writing Room founder Stephanie Steinberg traveled to 15 cities nationwide to promote her book “In the Name of Editorial Freedom.” From New York to Los Angeles, and Detroit to D.C., she learned what to do and what not to do to effectively sell her book across the country.

In this workshop, she’ll share:

• How to plan a successful book release party
• How to effectively promote your book and tour on social media
• Tips for creating media buzz
• How to go on tour without going broke
• Pro tips for traveling with books
• How to stand out at a book fair
• Strategies for tracking payments

This workshop is beneficial for first-time authors or veterans seeking promotion ideas. Whether you’re self-publishing or working with a publishing house, you’ll walk away feeling ready to book your tour stops!

Early bird tickets are $35 until Feb. 8. There are no refunds.

About Stephanie Steinberg

Stephanie Steinberg is the founder and CEO of The Detroit Writing Room, an event and co-working space in downtown Detroit that offers professional writing coaches for books, websites, resumes, grants, speeches and any writing need. Stephanie has been a journalist for over a decade and was previously the managing editor of SEEN Magazine. She's also worked as a features reporter at The Detroit News and a health and finance editor at U.S. News & World Report in Washington D.C. Stephanie is a University of Michigan alum, where she majored in Communication Studies and was the editor-in-chief of The Michigan Daily student newspaper. She is the editor of the book “In the Name of Editorial Freedom: 125 Years at the Michigan Daily” that was published by the University of Michigan Press in 2015. Throughout her career, she's contributed to various publications, including The New York Times, The Boston Globe, USA Today, CNN.com, The Huffington Post and others. You can follow her on Instagram and Twitter at @steph_steinberg.

About The Detroit Writing Room

The Detroit Writing Room is an event and co-working space to work and write. Whether you’re working on the next Great American novel or a business plan, the DWR has over 25 professional writing coaches to help with all your writing needs. We also host book talks, writing workshops, open mic nights and private events. Visit detroitwritingroom.com to sign up for coaching, memberships, events and more.