Behavioral Health Network Resources

Best Drug Rehab Marketing Agency
As CEO’s, Executives and Directors it is your job to generate clients. It is also your job to provide your Outreach and Marketing staff tools to assist them in their jobs. Many websites are not equipped well enough to support the foundation marketing requires. Not only are they not equipped to support marketing efforts, there is little chance the Google spiders will visit, or rank many centers.

Many are quick to say drug rehab marketing on the web doesn’t work. There alternative options are pay-per-click, call centers, TV, radio, and “boots on the ground”. Web marketing outperforms these all combined, if set-up and run correctly.

While all the above are good parts of a marketing mix, treatment centers must start to have a long-term strategy to survive the difficult and on-going changes in our industry.

Proper Website structure and Schema
Detailed and robust marketing plan
Drug rehab SEO, website pages Search Engine Optimization
Blog pages Search Engine Optimization
Social media presence
Branding (this is not marketing)
Proper Google business maps on a website
Inconsistencies with NAP
No blog, or not active
No testimonials
No staff page
A website that is about them, and not engaging to the target audience
Updated literature
Electronic brochures
Also consider, centers need to provide enough tools for their marketing, and outreach staff, in addition to the above. Outreach professionals need some basic tools to generate new referral relationships, and These professionals rely upon the above, in addition to the following;

Resources to consistently grow a referral network
Training on social media (LinkedIn, and Facebook) to consistently establish new relationships
Training on social media to drive targeted visitors to the website
Training on social media to prevent damage to the brand of the center
A marketing strategy that gets the entire organization involved
Driving targeted visitors to a website
Detailed marketing plan
Understanding all the components of marketing to understand the brand and goals of the center