MK Local Launch BadDog St. Louis Friday

Come touch and try the latest high quality lens from Fujifilm, the Fujinon MK Lens series.

Announced February 22nd  at an exclusive event at the ASC Clubhouse, the MK series of new cinema lenses boast advanced 4K optical performance, are ultra-compact and lightweight and are extremely affordable.. The FUJINON MK18-55mm T2.9, is the first MK lens to be released (shipping end of February), followed by the FUJINON MK50-135mm T2.9 this summer.

The rapid growth in popularity of  online content created by emerging cinematographers in recent years including corporate, commercial, independent films and webisodes  has increased the need to shoot projects with lenses specifically built for motion.

Fujifim’s new Fujinon MK lenses are the optimal choices to achieve a shallow depth-of-field and offer advanced optical performance with and a compact size and operability to meet the needs of creative emerging cinematographers.

The lenses are compatible with E-mount cameras with the Super 35mm / APS-C sensor.  They minimize focal shift and optical axis shift while zooming, and lens breathing, which typically are observed in interchangeable lenses for digital still cameras.

Come see the new MK Lens in action at any one of the 30 MK Local Launch Events held throughout the country at one of the company’s local dealers and/or rental facilities from Thursday, February 23 to Tuesday, February 28. These events are designed to allow the Emerging Production Market to get hands-on exposure to this exciting new series of lenses on a Sony FS7 or FS5