MATTER Workshop: How Successful Companies Build Organizational Agility
MATTER members and partners: use your discount code for 100% off the registration price. If you don't know your code, please email firstname.lastname@example.org for assistance. ABOUT THIS WORKSHOP What are the key success factors of Fortune 1,000 companies? What common risks do they minimize? Based on proprietary research from APCO Worldwide, learn how successful companies develop an enterprising culture, engage in shared advocacy and cultivate active leadership to establish organizational agility. Hear from APCO’s agility experts on the correlations between organizational agility and traditional measures of business success. Attendees will evaluate themselves for impact and performance on 14 agility factors then have a workshop discussion about how to leverage strengths and address vulnerabilities. Join this workshop to learn how to: Understand key factors that make companies successful Leverage strengths and address areas of vulnerability Can't attend in person? Join us in our virtual classroom. To join this workshop virtually via Webex, select the "Virtual classroom" ticket type at checkout - access instructions will be included in your email receipt. ABOUT THE INSTRUCTORS Tina-Marie Adams is head of North America growth initiatives at APCO Worldwide. She previously served as managing director of APCO’s Chicago office. A more than 25-year communications veteran, Ms. Adams specializes in corporate communication, consumer campaigns and public affairs, including issues/crisis management, reputation management and labor relations. She leads key initiatives and provides strategic counsel to clients in a variety of sectors including health care, energy, transportation, higher education, food and consumer retail. Prior to joining APCO, Ms. Adams served as senior client director and Midwest regional director at Ketchum, where she led key organizational change initiatives and worked with professionals including C-level executives on critical business issues. Before her time at Ketchum, she held management roles at MWW Group, Hill & Knowlton and Fleishman-Hillard, where she developed proprietary, trademarked efforts and was recognized for leading new business and growth efforts in the Midwest region. Ms. Adams is a former journalist with the Chicago Tribune and Gannett newspapers. She holds a bachelor’s degree from Butler University, where she graduated summa cum laude, and a master’s degree from Northwestern University’s Medill School of Journalism. Ken Sanderman, associate director in APCO Worldwide’s Chicago office, has worked with B2B and B2C clients across multiple industries on media relations, message development, crisis planning and issues management. Mr. Sanderman’s recent work includes message development, crisis planning and media relations for a major international supply chain/logistics company. He has also counseled clients on leadership transitions and developed media strategies to support legislative reform efforts. Mr. Sanderman has managed the day-to-day PR and media relations for national retailer Office Depot, from supporting marketing campaigns with targeted communications to securing top-tier national media coverage for corporate announcements. He has also coordinated media days for foreign diplomats and the CEO of the world’s largest enzyme producer, Novozymes, and drafted and placed favorable articles for the announcement of a railroad’s major new logistics facility. Prior to joining APCO, Mr. Sanderman was an Account Executive for G&S Business Communications, where his B2B clients included Port Miami and Syngenta. He helped Syngenta earn the prestigious Product of the Year for its Enogen corn used in ethanol production. Mr. Sanderman holds a Bachelor of Arts degree in Communication with a concentration in Public Relations from Bradley University.
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