DESIGNING THE FUTURE by Pauline van Dongen (fashion designer) @ SXSW
Swan Dive & Barbarella
|| NEW DUTCH WAVE HOUSE ||
4PM - 4:20PM DESIGNING THE FUTURE by
At SXSW Pauline van Dongen’s new designed and created ‘ISSHO’, a denim jacket made out of touch sensitive materials will have its world premiere. With this design, a brand new mindset has been created by combining fashion, experience and emotion into one piece. ISSHO is a counter-reaction to functional and cognition driven wearables that are not able to find any connection with the consumer and the fashion industry.
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