Chicagoland Pricing Professionals Network, July 2020 - Featuring Manuel Fuentes of Labelmaster

Join the Chicagoland Pricing Professionals Network for conversation and refreshments! This is a great opportunity to help you learn from pricing experts and your peers about the latest in pricing and how things are done in other organizations. Here’s what you can expect:

• 60 minute talk from Manuel Fuentes, Director of Marketing and Business Analytics at Labelmaster

• 30 minute talk from Tim J. Smith, Founder and CEO at Wiglaf Pricing

• 90 minutes of networking and refreshments with Chicagoland Pricing Professionals

You will meet pricing professionals, pricing recruiters, pricing consultants, and pricing software providers, as well as peers in sales, marketing, finance, and more.

All are welcome!

Featured Speakers

Manuel Fuentes

Director of Marketing and Business Analytics, Labelmaster

Manuel is a multilingual pricing & analytics leader with over 15 years experience in the airline, manufacturing, automotive, food distribution and management consulting industries with broad-based expertise in providing deep insights, developing new business opportunities and increasing margins.

Manuel held various impactful roles in pricing and revenue management at Lufthansa German Airlines, Nippon Cargo Airlines and US Foods.

At Labelmaster, Manuel builds the company's pricing strategy, customer pricing propositions, systems and 'what if' models and needed price adjustments, partners with Sales, Marketing, Product Management and Finance, executes customer data analysis and profiles, and oversees the upload of prices into system.

In addition to his pricing responsibilities, Manuel has developed an analytics roadmap where he has introduced and is leveraging Power BI across the organization, and he is getting his feet wet with predictive analytics and data science projects. Manuel also provides thought leadership for marketing campaign targeting, builds response models, and leads data governance and quality initiatives.

Manuel is a frequent speaker at BI events.

Manuel developed a customer segmentation model and is currently rolling out the Company’s new customer discount program.

Tim J. Smith

Founder and CEO, Wiglaf Pricing
Adjunct Professor of Marketing, DePaul University

At Wiglaf Pricing, Dr. Smith is helping executives manage price better through consulting, workshops, books, and other media. He provides productized and actionable consulting services for firms of many sizes and across many industries. He has been a keynote speaker and workshop leader on a variety of pricing topics to professional audiences across the globe. Along with his work at Wiglaf and teaching at DePaul, he is the author of Pricing Done Right (Wiley 2016) and Pricing Strategy (Cengage 2012) and editor of the Wiglaf Journal.

Smith began his career as a research scientist in quantum mechanics before his interest in transferring technological advances to societal implementations led to pursuits in business strategy. His focus on pricing is a natural culmination of his deep love of mathematics and his orientation toward capturing profitable customers.

As well as serving as the Academic Advisor to the Professional Pricing Society’s Certified Pricing Professional program, Dr. Smith is a member of the American Marketing Association, Business Marketing Association, and American Physical Society. He holds a BS in Physics and Chemistry from Southern Methodist University, a BA in Mathematics from Southern Methodist University, a PhD in Physical Chemistry from the University of Chicago, and an MBA with high honors in Strategy and Marketing from the University of Chicago Booth School of Business.

Sponsors

Wiglaf Pricing is a boutique consultancy for your organization's pricing strategy. Executives seek out Wiglaf Pricing to make core pricing decisions in the face of uncertainty. We deliver results that matter. Wiglaf Pricing is Helping Executives Manage Price Better.™

The Professional Pricing Society’s mission is to nurture a growing community of pricing professionals committed to disseminating pricing expertise throughout the business world. We do this by providing a multi-platform forum through which exceptionally talented and creative experts can exchange cutting edge pricing strategies, tactics and technology. In short, we connect great ideas with great people.