Course Details:
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Branding precedes and supports marketing efforts, but branding and marketing are different.
Topic: Branding & Maximizing Your Online Visibility
Includes Social Media & Online Reputation Management
Branding precedes and supports marketing efforts, but branding and marketing are different.
- It is essential to define branding and to understand why branding is an important piece to the marketing puzzle.
- The core process of determining your target market for your brand.
- Selecting your domain name or making sure that your current domain name correlates to your brand.
- Is it important to have an email address with your company name?
- Is social media marketing necessary for branding?
- How to manage your reputation online?
This session will cover the following topics:
- Understanding the difference between marketing and branding.
- General branding for your small business (target markets, product/service descriptions, and competitive differentiators).
- Selecting your domain name
- Creating email addresses with your company name
- Branding your business using Social Media
- Employees’ social media collaborating with your brand
- Managing your reputation online.
Dates & online class time:
Offered Daily
Other Courses:
Startup Online Marketing Package - learn the essentials to advertise your business on the internet.
Small Business Online Marketing Bootcamp - learn how to fully market your business online and stop using old school methods.
Web Design Course - learn how to create a website for your business.
e-commerce Web Design Course - learn how to sell and market your products online.
Customer Relationship Management (CRM) Course - learn how to organize and create activities for your customers and prospects.
Email Marketing Campaigns Course - learn how to connect with your customers and prospects to drive sales using email marketing campaigns.
How to Make an Online Commercial - make a rockin online commercial for your business!
Low Cost Internet Advertising - blast your business online to get as many customers as possible.
Online Reputation Management - techniques to manage your reputation online (bad reviews, unwanted details about your business, private details, etc.)
Internet Marketing Plan Course - learn how to develop a strategy for your online marketing, includes resources to help you be successful with digital advertising.
Website Optimization - make sure your website shows up in search results!
Mac users (Keynote) - learn how to use Keynote to make presentations and videos for online commercials.
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Credits:
Branding With Brand Tag On Notebook” by everydayplus